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  • Livestreaming: The World is Your Studio Workshop

Livestreaming: The World is Your Studio Workshop

  • 6 Aug 2022
  • 8:30 AM - 2:30 PM
  • North County Media Center, 1130 N. Melrose Dr., Suite 404, Vista, CA 92083


  • Active SD Media Pros members.
  • Please bring your student ID to the event.

Livestreaming is changing communications. Our day long activity included an advanced demo and workshop on this cost effective way to build business relationships and grow digital presence.

Look for the recording of the panel discussion soon!

With millions of daily productions, livestreaming is one of the fastest growing creative industries in the world.

What’s driving the incredible growth of livestreaming? 

  • An insatiable demand for high-quality video content

  • A sharp rise in content creators feeding platforms such as YouTube and Twitch

  • A surge in live video content needed by small and large corporations and organizations wanting to provide high-quality video, with multiple cameras switched in a live production environment

  • A huge range of new products including cameras, converters, embedded NDI® technologies, software, and accessories 

It’s no surprise that companies around the world are embracing live-streaming as a way to share information and grow their digital footprint.

As a video professional, what do you need to meet the needs of your client, whether it’s a small studio-based sales event, a medium size business training, or a huge multi-location entertainment extravaganza? 

And what do you need to know to effectively pre-produce the event so everything goes off smoothly? Where your presenters can focus on content, because you’ve got the technology well in hand. 

This full day workshop included experts from:

  • BirdDog Technology, a global video technology company specializing in audio-visual and video products, hardware and software for video processing, transmission, and recording,

  •  Corporate Streams, a professional livestreaming company specializing in large events, based in Orange County,
  • Video Approach and Never Forgotten Media, San Diego production companies with significant streaming capabilities,
  • North County Media Center, with four studios for production, streaming and podcasting and, 
  • UC San Diego. 

We will have hands-on demos with BirdDog cameras, ATEM switchers, NDI® 5, virtual productions, and more. 

If you’re just getting into this technology, we will also share the basics for those who need to get up to speed quickly. 

Special Thanks

Never Forgotten Media: A round of applause to Michael Wood, board member, and U.S. Marine veteran, who produced this complex event based on his experience in livestreaming and production.

North County Media Center: Our location! Four studios for everything video, audio, graphic and podcast - production, streaming and podcasting. 

Cypher Studios: Thank you to Shayn Mitchell & Steven Porter for providing the PA system, audio equipment, gear station and on-site support services. And for their donation of a 3 episode podcast package! 

San Diego Productions: Our appreciation to Rick Drake and Lisa Drake for donating the tables, chairs and pop-up tents we needed to have lunch outside. Check out their latest production vehicles for on location production. 

Available Light & Grip: James “JT” Teiper and team, you light up our world, or in this case, the studio! San Diego and beyond. 

Kazbar Media: Steve Barsotti, Thank you for your support with set-up of audio for the event and your amazing work day-of. Steve is a specialist in post audio and is new to San Diego. Say hello to Steve at one of our next events.  


Jack Fineman - Sales Engineer - BirdDog Technology 

Noah Sargent - Founder - Corporate Streams

Jake Drake - Lead Social Media and Multimedia Specialist - UC SanDiego 

Mike Watson - Executive Producer - Video Approach 

Jefferson Drexler - General Manager - North County Media Center


Jake Fineman is a Sales Engineer at BirdDog Technology, a global video technology company that develops and manufactures hardware and software tools to increase the quality, speed and flexibility of video that can be delivered over existing network infrastructure. Jake's love of music brought him into the video world where he is now building advanced production workflows. If it is streaming, BirdDog has something to do with it. 

Noah Sargent, based out of Orange County, is the Founder of Corporate Streams, a professional live streaming company. Corporate Streams works with clients to determine how to deliver the most engaging online experience, whether it’s a trade show, sales training or corporate meeting. They use public or private connections to create a custom portal for the audience to tune into a live presentation. Clients include Acura, Honda, Amgen, The Jim Henson Agency, and Xcel Energy. Noah has received two Emmys and two Tellys for his work and he worked on all three seasons of The Mandalorian.

Jake Drake is the Lead Social Media and Multimedia Specialist at UC SanDiego and the Owner, Creative Director and Video Producer for JakeDrake.TV, where he develops live and repurposed digital content for media companies including over 100 podcast episodes each year. Jake’s clients include: Google, HBO, NFL Films, Discovery Channel, HGTV, Hallmark, Netflix, Sirius XM, The National Endowment for the Arts (NEA), and National Academy of Television Arts & Sciences (NATAS). 

Mike Watson is Executive Producer and Founder of Video Approach. A seven-time Emmy award winner, he spent more than a decade chasing television news from hurricanes on the eastern seaboard to earthquakes on the west coast. At the CBS affiliate in San Diego, he directed commercials, PSAs, and half-hour programs. Eventually, he left the network life to serve corporate, nonprofit, and government clients with the skills he spent years mastering. 

Jefferson Drexler is the General Manager of North County Media Center, a premier San Diego production studio that facilitates corporate, industrial, video, webinar, virtual, and film productions in a 6,000 sq. ft facility with four studios. With over 20 years of experience, Jefferson is the expert at running one-man-band for broadcasts from live webcasts to TV shows. 


SD Media Pros is an educational non-profit organization and follows all laws and guidelines required for 501c3 organizations.

SDMP meetings are for the professional exchange of educational information only.

Meeting topics and discussions may include technical or creative news, services that apply to the industry, training, national industry conferences, webinars and events, and Southern California film and media events. 

Absolutely no political or religious discussions are permitted.

SDMP may discuss fact-based educational information on laws such as AB5 as they pertain to the industry. 

Please be advised that any information shared is being offered courtesy of the original source and should not be relied upon as legal advice.

SDMP reserves the right to terminate discussions deemed inappropriate, or that break the group rules. 

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Please be advised that all virtual and live events hosted by SD Media Pros may be recorded and distributed for educational and promotional purposes. Your voluntary participation in such events authorizes and acknowledges SD Media Pro’s exclusive rights of ownership and use of all recordings.

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