NEWS YOU CAN USE
A curated set of articles from your team at San Diego Media Pros to share pertinent information with you from the production world.
TCL TVs will use films made with generative AI to push targeted ads
Coal or cool? You decide.
With new short films on its free streaming service, TV-maker TCL is positing a new approach to monetizing TV owners and to film and TV production that sees reduced costs through reliance on generative AI and targeted ads.
Funding one hundred films for a new era of media
We’ve been documenting the rise of AI for sometime now. This is just the next step toward embracing the future of production.
Lionsgate Inks Deal With AI Firm to Mine Its Massive Film and TV Library
And here…we…go…
Some Actors Will Let AI Replicate Their Voices For Advertisements Under New Union Agreement
One year ago they were enemies. Not now.
Video game actors go on strike over AI issues
While the SAG/AFTRA actor's strike may have been long resolved, the video game actors are just beginning.
McDonald's AI Commercial: A Taste of Tomorrow
McDonald’s is Loving It…AI that is:
Watch the story of a dream come true: The creation of Toys"R"Us and Geoffrey the Giraffe
Say what you will, but this is the next step in the inevitable evolution of AI production.
Director of AI-written feature ‘The Last Screenwriter’ speaks out after London cinema cancels screening
Local OG Jimly Teiper turned me onto this story. Things are moving fast. Will the speedbumps keep the car from going faster?
NBC to use AI-generated version of Al Michaels' voice during Summer Olympics
Well, if the big guns are doing it, it must be OK!
AI Add Revolution: Lessons from a Viral Volvo Spot
And now Volvo is in the AI commercial game.
Sony Will Use AI to Cut Film Costs, Says CEO Tony Vinciquerra
Hmmmm…cutting costs with AI? I wonder what costs they’re talking about.
Under Armour AI debate - Director addresses criticisms and AI’s role in advertising
As AI video creation becomes more powerful, the vanguard of early adaptors will look to push it's limits, regardless of any backlash.
OpenAI Made AI Videos for Us. These Clips Are Good Enough to Freak Us Out.
SORA continues to be the benchmark for AI generated video. This Wall Street Journal video report features some interesting samples as well as a deeper dive into the team behind making SORA shine.
Small group of businesses testing new technology
In 2002, Verizon launched a clever ad campaign that used the phrase "Can you hear me now?" 22 years late we can hear him for sure, but can we be sure it's him that we hear?
Europe’s world-first AI rules get final OK
While AI regulation is on our radar here in the states, the EU is almost ready to approve a set of their own.
‘Road House’ brawl: Amazon used AI to replicate actors’ voices during strike, lawsuit alleges
Muscles are all over the new Roadhouse movie coming out in March, but apparently some AI muscling was used behind the scenes to get the movie done.
American Federation of Musicians Reaches Tentative Deal with AMPTP; Union Leaders Hail Pact as ‘Watershed Moment for Artists’
Here's something that is truly music to their ears.
‘Slow Horses’ & ‘One Life’ Director Predicts A Show Made Entirely By Generative AI Is Only Three-To-Five Years Away
Three to five years?
Creating video from text
In 1969, Frank Sinatra popularized the song "My Way." The song begins with these lyrics:
And now the end is here
And so I face that final curtain
When you see the next coming of AI from OpenAI's Sora, you may be singing those very words.
Nightshade: the 'data poisoning' tool boosting fightback against AI
The proliferation of AI has a number of creative folks worried about how and if their work is being used in AI creations. Nightshade - like the poisonous plants - has a solution.