NEWS YOU CAN USE
A curated set of articles from your team at San Diego Media Pros to share pertinent information with you from the production world.

AI Just Faked An Entire Auto Show So Well It’s Creepy
I called BS when I first saw this. I was wrong. And this is as of NOW. If artificial intelligence worries you this video might send you over the edge with a fake auto show.

California’s Film Production Crisis
For those who want to know what's really happening with the production issues here in California, you may want to watch this roundtable discussion.

Six of Cinema’s Super-Producers Offer Their Best Advice
Tips from Hollywood’s hottest producers. Six of Cinema’s Super-Producers Offer Their Best Advice

L.A. ON-LOCATION FILMING FALLS IN FIRST QUARTER
Down but not out!
FIlm and television production fell in the first quarter of this year, according to FilmLA.

TV Writing Jobs Fell by 42 Percent in 2023-24 Season, WGA Says (Exclusive)
Scribe vibes in Hollywood are far less this year.Even with the 2023 strikes in Hollywood’s rearview mirror, writers are still feeling the pinch.

Goodbye to green?
If you’re feeling Blue, that may not be a bad thing anymore.

L.A.’s production woes worsen as soundstages go unused at historic levels
These stages apparently aren’t sound.

The frontier of AI, robotics & creativity in production
Hey gimbal guys and gals, look what’s coming!

Inside YouTube’s Weird World Of Fake Movie Trailers — And How Studios Are Secretly Cashing In On The AI-Fueled Videos
It’s a bird, it’s a plane, no, it’s AI! Inside YouTube’s Weird World Of Fake Movie Trailers — And How Studios Are Secretly Cashing In On The AI-Fueled Videos

Film Permit Costs around the U.S.
A quick look at some production fees across the country. C’mon LA?

In Warning Sign for Hollywood, Younger Consumers Are Choosing Creator Content Over Premium TV and Movies
The Next Gen is not buying what Hollywood is selling.

Hollywood producers say they are misunderstood. Here’s what they’re doing about it
The real producers. They are not the big wigs portrayed in the old movies. They are working folks like the rest of us. And they are trying to set the record straight about what they do.

Warning over free online file converters that actually install malware
The FBI Denver Field Office has warned of an increasing number of scammy websites offering free online file converter services.
Instead of converting files, the tools actually load malware onto victims’ computers. The FBI warned specifically about that malware leading to ransomware attacks, but we’ve also seen similar sites that install browser hijackers, adware, and potentially unwanted programs (PUPs).

32-bit Float Audio - When Is The Best Time To Use It?
The world of 32 bit float audio is increasing its reach into the production community. Here’s a quick article on its pros and cons.

A 'Desperate' Campaign to Bring L.A. Production Back: 'People Can't Live Where There is No Work
As staggering job losses mount, #StayinLA is pressuring studios, government, Iger and Zaslav, with support from Keanu Reeves, Julie Plec & more.

VFX Giant MPC and Parent Company Technicolor May Shut Down Amid ‘Severe Financial Challenges’
Technicolor, the once ubiquitous company responsible for the unique look of many of Hollywood’s legendary films, is shutting down.

'Anora' Director Sean Baker & 'The Brutalist' Director Brady Corbet | Directors on Directors
In the ultimate film nerd conversation, Sean Baker ("Anora") and Brady Corbet ("The Brutalist") discuss how hard it is for young directors to break into the industry these days, why run-time shouldn't be a concern of distributors, how Sean casts for his films by walking up to people in public, their respective experiences meeting Lars von Trier, and Brady shooting on Vistavision. Plus, why it's darn hard to shoot in the US.

Commercial Filmmaking Trend Report - 2025
While it may be difficult to spot a trend before it happens, once they're there it's a neat thing to see what they are. This 2025 Trend Report on Commercial Filmmaking from Film Supply gives a unique glance at current trends in our industry.

Sundance 2024 Camera Poll - Documentaries
For those camera geeks among you, here’s a look at favorite cameras among documentary makers.

Sundance 2024 Camera Poll - Narratives
For those camera geeks among you, here’s a look at favorite cameras among documentary makers.