NEWS YOU CAN USE
A curated set of articles from your team at San Diego Media Pros to share pertinent information with you from the production world.

Adobe Hikes Creative Cloud Prices as it Rakes in Record Revenue
While inflation may be shirking, other things are not, including the price for Adobe Creative Cloud.

The US Copyright Office is Asking For Public Comment on AI
As A.I. advances, what it is and how it's used because all the more critical. You can chime on how you feel about A.I. through the US Copyright Office.

YouTube and Universal Music join forces to address AI threat
As A.I. advances continue, media companies are taking aim at addressing potential ramifications.

Even AI Filmmakers Think Hollywood’s AI Proposal Is Dangerous

Remembering the First Black TV station manager in the U.S.
William H. Dilday Jr., a Boston TV executive who moved to Jackson, Miss., in 1972 to manage the city’s NBC affiliate, becoming the country’s first Black person to run a commercial television station, died July 27 in Newton, Mass. He was 85.

Is Generative AI for Video Ready for Prime Time Production?
By now, everyone has heard of Generative AI (artificial intelligence) tools like MidJourney, Stable Diffusion, and ChatGPT and how they’re impacting the world. But are they actually as disruptive as the headlines suggest? And if so, how might we use the potential of AI and machine learning to power our own projects?

Nvidia launches updated AI processor

Costs and Risks of Casting Process
If you've ever done casting in the last several years you know that video submissions are all the rage. There are a lot of good reasons for that and this article takes a closer look at the ever escalating process and demands.

AMPTP Would Give Showrunners Latitude to Set Size of TV Writing Staff
The Writers Guild of America is expected to meet in the coming days with the Alliance of Motion Picture and Television Producers, amid rising hopes for a resolution of the three-month strike.
The WGA is set to respond to the studios’ latest offer, which was presented on Friday.

Restart Of WGA-AMPTP Talks Brings Hope As Window For Meaningful Seasons Of Scripted Broadcast Series Narrows
Labor Day traditionally signals the end of summer and puts the TV industry into fall mode, focusing on the launch of the new broadcast season. While broadcast is no longer the only — or even the main — game in town, the September holiday has remained that threshold after summer vacations when the TV business kicks into high gear.

New Showrunner AI: The Sum Of All Hollywood's Fears
Photo by Super Snapper on Unsplash

Why actors worry about automation
The technological ability to simulate new performances is among the concerns.

‘Oppenheimer’s’ essential element
Director Christopher Nolan goes deep on his most ambitious film to date, delving into the birth of the atomic age. It all started with a gift.

Those human actors!

How to act during strike
SAG-AFTRA limits what actors can do off picket lines. Here are some dos and don’ts.

AI Experts Discuss The Technology And Its Future Impact On Storytelling
AI continues its serious march toward creative relevancy as its impact on storytelling takes center stage.

IATSE Unveils “Core Principles” For Application Of AI In Entertainment Industry
Because AI and ML present one of the single greatest threats to our industry, IATSE has unveiled their "Core Principles" meant to guide the use and understanding of this new paradigm.

Why Did Marvel Use AI for Secret Invasion’s Opening Credits?
And so it begins….

The Actors Union’s No-Decision On Strike Plunges Hollywood Into More Turmoil
On July 12th, 1804, Alexander Hamilton died from a pistol duel with Aaron Burr. That event may also share the date with the day Hollywood died as SAG/AFTRA may join the WGA and strike, marking the first time in 60 years two unions were striking.

Big Sky Cinema Camera Features an Insane 18K Sensor
Montana is known as "Big Sky Country" because of its abundance of wide-open spaces and skies that stretch uninterrupted to the horizon. That definition is apt when describing the next big step in camera sensors: